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About

Our Story & Mission

Building the future of retail, one brand at a time.

Our Office
2012Founded in New York
2015Expanded to 5 countries
2019500+ client milestone
2023$2B+ revenue generated

From Startup to Global Leader

ShopVista was born in 2012 when three retail veterans — frustrated by the gap between technology potential and retail reality — decided to build the agency they always wished existed. Starting with three clients and a rented desk in SoHo, we grew by obsessing over one thing: measurable results.

Today, we are 250+ specialists across 8 offices worldwide, serving everyone from venture-backed D2C startups to global retail conglomerates. Our approach has never wavered: understand the business deeply, apply the right technology smartly, and execute with precision.

Every client is a long-term partner. Our average client relationship spans 4.7 years — a testament to the trust we build and the value we consistently deliver.

Founder
James Harlow Co-Founder & CEO
Co-founder
Elena Vasquez Co-Founder & CTO

Mission & Core Values

Our values aren't posters on a wall — they're the operating principles that guide every decision we make.

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Our Mission

To empower every retail business with the strategies, technology, and expertise needed to thrive in a constantly evolving commerce landscape — delivering measurable growth, sustainable operations, and exceptional customer experiences.

01

Client-First Always

Every decision begins with the question: "What's best for our client?" We align our success with yours.

02

Data-Driven Decisions

Opinions are valuable — data is essential. We combine both to make smart, defensible choices.

03

Radical Transparency

No smoke and mirrors. We communicate clearly — the wins, the challenges, and the path forward.

04

Continuous Innovation

The retail landscape never stops evolving. Neither do we. We invest 15% of revenue in R&D annually.

Meet Our Leadership

James H

James Harlow

CEO & Co-Founder
Elena V

Elena Vasquez

CTO & Co-Founder
Marcus L

Marcus Leblanc

Chief Operating Officer
Sarah K

Sarah Kimura

Chief Strategy Officer
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Clients Served
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Ready to Work With ShopVista?

Let's discuss how we can help accelerate your retail business growth.